When the elegant Lou Faller created her first designs in 1946, it was already with a desire to be daring. She imagined a new line of chic lingerie with a decidedly youthful attitude. "We dared to do what our competitors would not: create bras that marry fashionable colours with beautiful lacework." Today, Lou continues to instil a creative spirit into its lingerie, where decorative elements are never more than just right and the perfect volume for the breast enjoys an up-to-date style. The ateliers are devoted to excellence in their quest to make lingerie as covetable as a precious object. Each piece is an invitation to the elegance of being oneself with modern designs and pertinent decorative details.
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